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Anthony Pica

Communication

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What's your level of certainty?

What's your level of certainty?

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The best writing advice I've seen

Written communication needs to be engaging to hold the reader's attention and inspire or persuade them.

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No is more valuable than Yes

Trying to get to Yes too soon can put people on the defensive.

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An example of word choice importance

The parable of two kids in a tree.

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"Because" is a powerful word

People tend to be more receptive to what you say or request when a reason is provided.

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The "so that" technique

Keep this simple technique in mind next time you're explaining something. It can help bridge together your viewpoint and the perspective of your audience.