Anthony Pica Scripting

About Anthony Pica

I’m a marketing leader, stoic strategist, writer, technologist, and lifelong learner.

Internet Creations

I’m the Director of Marketing at Internet Creations, a software development and business consulting firm headquartered in Hamilton, New Jersey.

We’ve been in business for more than two decades, providing strategic guidance and IT services to forward-thinking organizations and the Fortune 100.

As a trusted Salesforce partner, we empower our clients to save tens of millions of dollars by unleashing the full potential of the Salesforce Platform.

Salesforce New Jersey User Group

As the founder of the Salesforce New Jersey User Group, I bring together business analysts and developers to share experiences and learn from each other through presentations and discussions.

Sign up here to receive meeting invitations.


My love for technology and customer experience dates back to the late ’90s—a time when JezzBall was popular. In 2001, I offered freelance computer support and web development services. In 2005, I founded Gray Thought Solutions LLC and delivered design and development services to businesses across the globe.

Gray Thought

Over the next 5 years, I built a team that grew into a successful marketing firm, helping organizations of diverse industries grow their business and build their brand with creative marketing solutions.

In 2010, one of my clients (Internet Creations, mentioned above) requested that I work in a full-time capacity to help grow the business faster. We transformed into a multi-million dollar company over the next two years. In 2013, Internet Creations was named one of the fastest-growing private companies in America by Inc. Magazine.


I love improving the customer experience with technology, and I hold certifications in Salesforce and marketing automation.

Anthony Pica - Salesforce Certified Sales Cloud Consultant
Anthony Pica - Salesforce Certified Platform App Builder
Anthony Pica - Salesforce Certified Service Cloud Consultant
Anthony Pica - Salesforce Certified Administrator
Anthony Pica - Salesforce Certified Community Cloud Consultant
Anthony Pica - Salesforce Certified Field Service Lightning Consultant
Anthony Pica - Marketo Certified Expert

When I’m not growing Internet Creations, I enjoy:

  • Reading and writing
  • Music theory, piano, and ukulele
  • Photography
  • Volleyball
  • Kayaking
  • Astronomy and physics
  • Smarthome automation
  • Stoic philosophy

…and learning new things about the world we live in.

Engaging in different activities and hobbies fuels my creativity.

A new idea comes suddenly and in a rather intuitive way. But intuition is nothing but the outcome of earlier intellectual experience.

Albert Einstein

If you’d like to connect, reach out on LinkedIn or Twitter.

Cheers.